SHAGBAGG has always been handcrafted in Los Angeles. It's not a detail — it's the foundation.
Every SHAGBomb, every Princess Wristlet, every piece in the collection is made here, by people we know personally, in a city that has shaped everything about this brand. Made in L.A. isn't a label for us. It's a promise.
For this shoot, photographer Charles Osawa brought SHAGBAGG to Downtown L.A. — next to an abandoned, graffiti-covered warehouse that captured exactly what SHAG is about. Grungy and vibrant at the same time. Raw and artistic. The kind of neighborhood where young creatives are building something real.
That's SHAG. That's DTLA. That's where we come from.
Styling: Angelica Uzi with model Andrew Rudy.
Products: Limited Edition SF Tie Dye SHAGBomb Jacket, Cream SHAGBomb, Limited Edition Reversible SF SHAG Coat, Midnight SHAGBomb, and Reversible Bubblegum SHAG Coat.
Shop the SHAGBomb collection here.
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